For emerging digital asset treasury companies, risk & insurance strategy is key
Contributors

Sarah Downey Global Blockchain & Digital Assets (LEAP) Advisory Leader
+1 917.351.3543

Ian Graham U.S. Blockchain & Digital Assets (LEAP) Advisory Leader
+1 202.297.0214

Bob Williams Asia/Pacific Blockchain & Digital Assets (LEAP) Advisory Leader
bob.williams@lockton.com +61.403.874.654
As digital assets go mainstream, companies of all types are increasingly making cryptocurrencies an integral part of their financial strategies. This shift brings both opportunity and the need for careful risk management, including a close look at insurance purchases and engagement with underwriters.
Here's what businesses investing in digital assets need to know.
An emerging investment strategy
Digital asset markets are heating up — and it’s not just individual investors that are driving the market.
In recent weeks and months, more and more companies have adopted bitcoin, Ethereum, and other digital asset treasury strategies. At least two tactics appear to be at play here:
- Some companies are buying moderate amounts of digital assets in order to diversify, similar to how they might purchase foreign currency, U.S. treasury bonds, or other companies’ stocks. or other traditional securities.
- Some companies are making digital asset investments an essential part of their corporate mission.
Neither approach is entirely new, although more and more companies appear to be adopting them.
A prime example of a company that has gone all-in on bitcoin is Strategy. Historically a provider of business intelligence software and cloud-based services — and known as MicroStrategy until earlier this year — Strategy has branded itself as “the world's first and largest Bitcoin Treasury company.” Rather than keeping large cash reserves on their balance sheets or returning funds to shareholders as dividends, a growing number of companies — operating across a range of traditional industries — are now following in Strategy’s footsteps and entering the cryptocurrency market, in some cases making cryptocurrency their primary treasury asset.
Individual companies may offer different rationales for investing in cryptocurrencies. But a key driver behind the trend is the growing belief that digital assets have become a viable alternative to traditional assets or securities. They can now serve as one more arrow in a quiver of diversified holdings. And conventional wisdom is that digital assets will become more mature and attractive in the years ahead, in part because the industry is moving ever-closer to the regulatory clarity it has long sought.
While we don’t entirely know the motivations of every company it appears some are expecting digital assets to yield greater returns in the future than similar investments in traditional assets. Some companies may also be using digital assets as a hedge against inflation or planning to use digital assets as the primary financial asset from which to offer their services. And many are now raising additional capital purely to buy bitcoin and other cryptocurrency assets.
Risks for crypto-investing companies
This increasingly popular approach brings with it some important risks that businesses must carefully consider, including exposure to market volatility. While digital asset markets are more stable today than they’ve ever been, cryptocurrency values can still fluctuate, just as traditional stock markets can. As a result, companies and their senior leaders could face questions from shareholders, particularly when the price of cryptocurrency assets they’ve purchased dips.
Even when the price of such assets is high, investors may still question the strategy. Investors could, for example, argue that purchasing U.S. treasury bonds — which are perceived as being essentially immune from default risk — would be a safer bet. Investors may similarly object if companies take on greater debt in order to finance cryptocurrency purchases.
These and other investor concerns could give rise to securities litigation, including class-action and derivative suits, in which investors allege material misrepresentations and/or inadequate disclosures in financial statements, mismanagement, and breach of fiduciary duties by directors and officers. The Securities and Exchange Commission (SEC) and similar regulators around the world could also launch their own investigations into such allegations.
Some companies investing in cryptocurrency assets may be engaged in what’s known as “crypto staking,” through which asset holders generate returns by validating proof of stake blockchain transactions. As this sometimes requires that assets be deposited onto staking providers’ platforms, this tactic could lead to questions — from investors, insurance underwriters, and others — about the providers companies are using and their process for vetting them.
Staking can also lead to greater risk, somewhat outside of the investing companies’ control. For example, if a third-party provider suffers a breach or loss, a company could lose its assets.
Whether engaged in staking or not, these companies face an important choice: whether to use third-party custodians to custody their assets or to self-custody assets. Each option comes with its own risks, and the choice could bring scrutiny from investors, regulators, and others:
- Using a third-party custodian could, again, raise questions about how that provider was selected. Investors, regulators, shareholders, and customers could also ask questions about a provider’s security protocols, insurance program, financial strength, and indemnity obligations.
- While self-custody allows for greater control over assets, it requires that companies develop their own additional risk management and operational frameworks. For example, companies must develop policies regarding how and by whom funds in cryptocurrency wallets can be accessed and enact controls to prevent unauthorized access. Just as some companies may not have the resources to perform more complex accounting, legal, and other tasks in-house, some companies may not be able to manage custodial processes themselves.
Mitigating digital asset risks
To mitigate these risks, it’s important that companies investing in digital assets ensure they and any providers they work with have the right insurance coverage — and are working with the right insurance broker.
One type of policy that could be triggered by crypto investment risks is directors and officers liability (D&O), which protects board members and other senior leaders from risks associated with management decisions. D&O insurance can provide protection for both companies’ balance sheets and directors’ and officers’ personal assets and often responds in the event of securities litigation, investigations and enforcement actions by the SEC and other regulators, and in other circumstances.
While uncommon in many markets, insurers in some jurisdictions may seek to impose absolute exclusions for cryptocurrency-related activities in D&O policies, add broad exclusions for cybersecurity risks or theft of assets, or limit coverage for regulatory matters. Companies should work with their insurance brokers to prevent such exclusions from being added to policies or to limit their scope.
Companies investing in cryptocurrency assets and their brokers should also be mindful of D&O limits. Companies’ balance sheets may grow significantly when implementing these strategies, which may require higher limits. Companies should work with their brokers to benchmark their D&O programs against those of their peers and evaluate past loss data to ensure they have adequate protection.
Custody insurance, meanwhile, provides coverage for the loss of private keys that unlock digital assets as a result of natural perils, deliberate and dishonest acts, and third-party theft at the site of storage. This coverage, previously known as “cold storage insurance,” is often purchased from the London specie insurance market in conjunction with fidelity/crime insurance. Fidelity/crime policies are designed to protect, on a broader basis, against financial losses as a result of the theft, disappearance, or destruction of property, including digital assets and private keys, or computer fraud leading to lost assets.
In addition to purchasing these forms of coverage themselves, companies that are using third-party custodians must have a clear understanding of those custodians’ insurance purchases. It’s especially important to scrutinize custodians’ crime/custody policies as well as their errors and omissions (E&O) insurance programs, both of which are important in the event that digital assets or private keys are stolen.
Before engaging a custodian, any company investing in digital assets should have a clear sense of what is and is not insured under a custodian’s insurance policies, who can access those policies, and what those policies’ limits are. Having this information can help inform communications with shareholders and potentially prevent or limit allegations of incomplete or inaccurate disclosures and misrepresentations to investors.
As crypto investment strategies become more commonplace, underwriters are being inundated with submissions. Carriers that have historically avoided exposure to the digital asset space now recognize that they have indirectly taken on this risk across their books and are scrutinizing all related submissions as a result.
For insurance buyers, the response to this scrutiny should be planning and preparation with the support of insurance brokers that understand the digital asset space, have strong relationships with leading carriers, and can help them differentiate themselves in a crowded marketplace. In discussions with underwriters, any company investing in cryptocurrency assets should be prepared to clearly articulate:
- Its plans for the acquired digital assets (holding or frequent trading) and its hedging strategy.
- Any custody arrangements and any insurance in place at the custodian level.
- Details about board members and their experience with digital assets.
- Any plans it has for its legacy business, such as whether the legacy business will continue to operate or whether it will be dissolved or divested.
- Its use of leverage and any plans to create financial instruments related to digital asset holdings.
- Its public disclosure history related to digital asset transactions.
- Its long-term strategy, to the extent this is possible.
While there is still appetite in the insurance market for this risk, insurers’ quotes are increasingly reliant on strong underwriting relationships, which experienced digital asset brokers can help their clients build. In a crowded marketplace, differentiation is also crucial: The better prepared a prospective insured is, the more responsive an underwriter tends to be.
Get in touch
For more information, please email Lockton's Emerging Asset Protection (LEAP) team or visit our webpage.
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